What changes
Every month: what is different, in plain language.
What a user notices, not what happened under the bonnet. Newest first.
September 2026
The company behind the visit, from the trade register
We now look up a recognised company in the Dutch trade register. If the name matches, the row shows industry, city and size, and the open row shows the registration number, legal form and website, with the date we checked. Phone number and LinkedIn page are taken literally from their own website. If the register does not know the name, the visit no longer appears as a company in your list but under 'business, no name', with the network's name; if it is an internet provider, it counts as a visit via a provider. So no company appears in your list that is not one. And the morning mail names a company only once: the morning after its visit.
Above your limit you see the visit, not the name
If you go above the number of companies in your plan in a month, every visit stays visible: when, through which channel, which pages, how long and how certain. Only the name, domain, registration number, city and people are missing; in their place it says 'Company above your limit', and above your list you see how many there are. Choose a bigger plan and the names appear right away, including that month. Integrations do not forward a company without a name. Until now we kept counting without hiding anything; we said so on the pricing page and in the terms, and those now say this.
The script reads a cookie only after a yes, and the paragraph for your privacy statement says exactly when we know a person
If a visitor had said yes to the cookie banner on an earlier visit, our script already read that cookie when the page loaded, before it knew whether you still had remembering switched on. Now it reads it only after a yes today, and never on load. And the paragraph you put in your privacy statement said no individuals are identified; that was not quite right, because you do know whoever clicks a link in your email themselves or fills in your form. The paragraph now says so, as do the frequently asked questions.
Let your website builder place the line, without needing an account
If you do not manage your site yourself, enter your builder's email address. They get a link with the line, the steps for your system and your host, and see straight away whether it worked. They do not need to log in, and you get an email as soon as the line is in place. You can withdraw the link at any time, and they can say they want nothing further about it. They only see what they need: not your name, not your address, and not how many visitors you have.
The front door now says what it costs, and whether the GDPR allows it
Under the button there was a sentence saying who swungby is not for. It now sits on How it works and in the frequently asked questions, where the reason comes with it. In its place you now read that starting is free for now with no credit card, together with the question of whether the GDPR allows this and the page that answers it. And everywhere you can click something the mouse pointer turns into a hand again, including in the list.
If it stays quiet after setup, we look at your site ourselves
The setup screen used to give four possible causes for you to pick from. Now we fetch your home page and say in one sentence what we see: that the line is there and we are waiting for the first visitor, that it sits in your tag manager but that version has not been published, that a cookie banner is holding it back, that it is on the page as text instead of as code, or that the address in the line points at your own site. If we could not open your site, we say that too.
You get one email as soon as we recognise the first company on your site
Usually about half an hour after the visit ends: who it was, what they viewed and for how long, and how certain we are. Once; after that every company is in your morning email. Until then the setup screen, your list and the email about your first visitor say honestly that we recognise companies by their office network, so mostly on working days.
The comparison per vendor says where to find the reviews
Each vendor page is now named the way you type it, such as Leadinfo alternative, and points to that vendor's reviews on G2 and Capterra. We do not summarise them; swungby has no reviews of its own yet, and what we do show is on the numbers page. Also, www.swungby.com now leads to swungby.com, so every page has one address.
Integrations on the front door, and setup as a prepared plan
Under the list on swungby.com you now see where recognised companies also go (Slack, Microsoft Teams, Clay, Google Sheets, Zapier, Make, n8n) and with which email tools you recognise who clicks; those names come straight from what the product does. Sign-up says starting is completely free. On How it works, step 1 starts with what is already prepared for you: the steps for your system and the email for whoever manages your site, with the real setup screen next to it. The comparison states precisely what we have against Leadinfo.
Fifteen hosting providers added as data centres
Visits from the data centres of OVH, Hetzner, Leaseweb, TransIP, Scaleway, Contabo, Vultr, Serverius, WorldStream, i3D, Hostinger, Alibaba, G-Core, Tencent and Huawei now appear under data centres, with the name of the service, instead of under business without a name. A company with its own range at such a host stays a company.
Less noise on Visits, and how many came from the Netherlands
Monitoring services, command-line tools and fetching programs that do not present themselves as a browser now count as search engines and bots, also over the last thirty days. So does a monitor that loads the same page every night at the same minute. A company that is recognised later leaves that step again by itself. On Visits, business without a name says how many visits came from the Netherlands, and a foreign visit names its place and country.
The front door is one screen
swungby.com now starts with what you came to do: enter your website. Headline, one sentence, the field and the working list; the explanation, pricing and comparison live on their own pages. The promise is more honest: as soon as the first visitor arrives you get an email, and after that every weekday morning.
Every visit per company as a click path, with time per page
On Companies each company opens up to its visits: per visit the pages in order, with the time per page, the channel and the place. Filters on period, channel, page, returning visitors, certainty and colleague, and sorting by last visit, most visits or most time. Two exports: per company and per visit. The sentence about interest is gone; only what happened remains, in the morning email and the integrations too. From the list you send a company to Slack, Teams, a spreadsheet or your CRM with one button.
Every visit, including what we could not place
The new Visits screen shows every day as a ladder: person known, company certain or probable, business without a name, only the provider known, data centres, bots and your own people. Each step opens up to the visits behind it, with filters on channel, page and country. On a visit without a name you can say yourself who it was. The morning email now also mentions the rest of the day, and the morning count can go to Slack, Teams or a spreadsheet. Providers no longer appear as companies.
The front door says where it goes, not what you should do
Instead of three prescribed actions there are now five channels: your CRM, your email tool, your team, LinkedIn and Google Ads, each with what works today and what is coming. The comparison has a new Integrations row, with a source per provider.
From free to a bigger plan, with no one in between
On the account screen you choose a plan and pay the first month with iDEAL or card. After that it runs monthly, and going back to free is one button. Above your limit we still hide nothing.
Signing up starts with your website
You enter your website first, then your email address. While you walk to your inbox we already check which platform your site uses, and after the code the install screen is tailored. When the first visit comes in you get one email, with the company if we recognised it.
You see how someone arrived
Every company in your list shows the channel of its last visit: via Google, via LinkedIn, via your newsletter, via another site, or direct. Also in the API and the webhook.
Recognising on the phone and later, if the visitor says yes
Switch it on and, after a yes to marketing cookies, our script remembers for six months which company a browser belongs to, at home and on the phone too. Without a yes nothing happens; a no or a withdrawal deletes everything. On iPhone and in Safari it lasts a week, and we say so.
The person who filled in your form
If someone fills in a form on your site with a business email address, that person appears in your list by name and the visit counts as certain. Can be switched off on your account screen; a private address never comes in.
Free up to 50 companies per month
The free plan went from 250 to 50 companies per month, and the paid tiers came down with it: Start up to 250, Growth up to 1,000, Scale up to 3,000, at the same prices. Nothing is hidden above the limit.
API, webhooks and colleagues
A key for your own system, a webhook that forwards every newly recognised company straight away, a second website and inviting colleagues: all on every plan, including free. Assign with the a key.
Our own address and monitoring that emails you
swungby lives at swungby.com. If your site goes quiet you hear it from us, with the four usual causes. Your own visits no longer count: we recognise the networks you log in from.